Tracy Williams
Advisor
Tracy is a strategic business consultant, advisor and entrepreneur. A seasoned marketing executive with expertise in branding, portfolio management and digital advertising. She enjoys helping a variety of business clients, media and entertainment companies, non-profits and investors.
Prior to consulting, she founded and ran an award-winning S.T.E.M. education center for children, Zaniac Santa Monica.
Before starting her own businesses, she spent 20+ years leading consistent and reliable revenue growth for some of America’s largest consumer brands. She held leadership roles at Motorola, Intuit, THQ, Activision, Warner Bros. and Denison Yachting.
When she’s not innovating and problem solving for clients, she volunteers as Flotilla Vice Commander for the U.S. Coast Guard Auxiliary and Skipper of the King Harbor Yacht Club’s Women’s Sailing fleet. In both roles, she teaches sailing and ocean safety in her local community.
Tracy has a Graduate Certificate of Business Administration from the University of California, Irvine and a BS in Marketing from Rutgers University’s Business School of Management.